Copyright © 2025 The ShareHolders Society™. All rights reserved. 

PRIVATE POURS
Limited-edition bourbon releases, not available anywhere else.

INVITATION-ONLY ACCESS
Private tastings and curated events with those who understand that connection is the real currency.

BEYOND BOURBON
It’s not what’s in the bottle. It’s who’s in the room.

STEP INSIDE THE SOCIETY.

Request An Invitation

*Must be 21 or older to request a sample. The Difference® Business Bourbon™, Kentucky Straight Bourbon Whiskey, 108.24 Proof / 58.12% Alc/Vol. Limitations apply. Applicants must qualify to receive a free sample, including demonstrating business ownership and have a U.S. based shipping address. Free samples are only available while supplies last. Shipping only available within the United States.

Founded by Chris Voss, author of the #1 book on negotiation, Never Split The Difference, and Founder/CEO of The Black Swan Group, ltd., The ShareHolders Society brings together top leaders for unique experiences and limited release bourbons sourced from The Difference.

NOT EVERYONE GETS IN.

BUT EVERYONE STARTS HERE.

This isn’t just about bourbon. It’s about business. If you're the kind of person who belongs in a room like this, Chris Voss wants to buy you a drink—and show you why this one is different. Fill out the form to begin.

NOT EVERYONE GETS IN.
BUT EVERYONE STARTS HERE.

This isn’t about bourbon. It’s about business. If you're the kind of person who belongs in a room like this, Chris Voss wants to buy you a drink—and show you why this one is different. Fill out the form to begin.